Thursday, July 2, 2009
'Project 613' - A series of productions specially dedicated to Australia.
Number '61' is the national code of Australia and '3' is the code for city of Melbourne, where Fly's main focus is on.
How it came?
The idea of 'Project 613' was inspired and triggered in the City of Melbourne, aka 'M-Town'. To show the gratitude and appreciation towards M-Town for its inspiration, opportunity and love, Fly has decided to launch this specially designated project.
What it is?
It includes a collection of apparels with a variety of designs that M-Twon features and elements are inserted. Plus, collaborations with local breakdance group, See Sharp Productions, off-the-hook DJs and basketball teams are all in hand.