Sunday, October 9, 2011

New Phrase

A new phrase of Fly has begun!
Fly is trying to dominate the customized sportswear market and get a bigger step into the streetwear world.

With all targets set and intact, we are ready to go!

Wednesday, October 5, 2011

Footwear Spring/Summer 2011/2012 Snapshot – Australia

Footwear Spring/Summer 2011/2012 Snapshot – Australia

By Jenny Tran – Fly Clothing, Business Development Consultant

For many, shoes are the final touch to an outfit – it can make or break it. For the devout few, shoes are the outfit – it tells a story and deserves to be recognised in its own right. For women, like handbags, shoes are collected; unfortunately shoes don’t get the same level of care and attention as do a handbag.

This article will be a brief snapshot of the current trends in Australia with regard to women’s shoes and my picks of the crop and what I think are the duds – of course every girl has a different opinion – so don't take this as gospel.

The sunshine is coming out and the skies are clearing – the smell of spring is in the air and with it comes the launch of the new Spring/Summer 2011/2012 season.

Trend: Androgynous

This is a trend referring to a combination of masculine and feminine characteristics. This isn’t a new trend – but has become quite prominent in the shoe department. Namely in the likes of the lace ups, oxfords, loafers and man tailored shoes. I can’t say that these shoes suit all women, as it is often worn without socks and paired with slim fit tailored pants cropped to the ankle. I have yet to see them successfully paired with a skirt – however with the revival of pencil skirts this trend would look perfect paired with the high heeled loafers for an understated yet slightly naughty look.








Man Tailored











Oxford / Lace ups











Loafers (high heels)


Trend: Colour blocking

Colour blocking is all about bright colours worn together. Don’t be afraid to be daring and place two unlikely colours together! This is definitely something I look forward to after a cold winter season of the Melbourne staple – black! Bring on the burst of summer through colours: think blues, this seasons IT colour RED, purples, melons, gold, turquoise, greens, yellows and all that lies in between! 

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Tony Bianco taking colour blocking to new heights with these sky-high “Cooper” heels
  


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This season’s IT colour = RED. Wear it with navy, white, black or be daring and pair with turquoise and greens!





Hot hot hot satin pink with an extra sparkle – Mollini’s “Queen” will definitely turn some heads on the dance floor with these gorgeous open-toe heels
 Trend: Chunky/block heels – vintage inspired

An interesting revival of 60s and 70s inspired chunky/block heels have made its way to Australian shelves – I can’t say I’m a fan of the style, however for those who find tottering on stiletto heels a little difficult; these chunky heels will definitely help with balance! I’m thinking I’ll be giving this trend a miss!


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Wittner’s Novella: “…70's inspired cork platform will add a burst of fun and colour to your outfit with its poppy nubuck leather. Its towering 14.5cm chunky heel is perfectly balanced out by a 6.5cm platform and padded foot bed, so you can achieve the sexy height, without the painful aftermath. Team these hotties up with fabulous wide leg pants and a retro top for the perfect Spring/Summer ensemble.”

  Trend: Wedges

Pair it back with your favourite maxi dress or a silk pencil pants and blouse combo for a more sophisticated look. Go for a typical cork style or rope-espadrille for a casual and effortless summery feel or a detailed and embellished wedge for more of a feminine sophisticated appeal. Bright coloured wedges are coming out in full force with the colour blocking trend circulating this spring summer. The perfect statement wedge can range from fun and flirty, weekend casual chic or elegant summer wardrobe.








Perfect for that balmy night out







Tan, chestnut browns match with this season’s crisp white outfits









Add some sophistication to your corporate suit







Espadrille and orange – two trends in one!




So I hope you have enjoyed this as much as I have – I must say reviewing all these shoes are making my feet itch to add to my collection of 60+ shoes! I definitely look forward to the colours of spring and summer and my only wish is for Australia to stock shoes in smaller sizes! Keep your eyes and ears peeled of course for my new venture – Zibroni – watch this space!